Wine Smart - The Power to Buy and Sell

Blind Tasing - Why and How to Use It

Ron Edwards, Master Sommelier, Winebow Fine Wine + Spirits Season 5 Episode 16

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0:00 | 11:21

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Blind tasting is a very important skill to add to your professional analysis. It keeps you honest and helps you select the best options for all categories in your program. It also helps sales consultants engage and collaborate with their buyers in creative ways. Invest 10 minutes to find out why you should be employing blind tasting.